Pizza Hut has gone fully woke and is facing a boycott after it featured a highly controversial book with a little boy who dresses in drag that is aimed at children as young as 4-years-old.
The pizza chain has a reading club called “Book It!” that has been in existence since 1984. The program awards children certificates from their school for reading books. Those certificates can then be turned in for free pizza.
The chain restaurant sent an email prior to its summer program “Camp Book It!” which began on June 1 and it has kicked up a firestorm of outrage and protest among parents.
“Big Wig,” written by Jonathan Hillman, recounts the story of a little boy who likes to dress in drag and dons a wig that gives magical powers to those who wear it. The inclusion of the book is for Pride Month, according to Pizza Hut.
“When a child dresses in drag to compete in a neighborhood costume competition, he becomes B. B. Bedazzle! A key part of B.B. Bedazzle’s ensemble is a wig called Wig. Together they are an unstoppable drag queen team! But Wig feels inadequate compared to the other, bigger wigs. When Wig flies off B. B.’s head, she goes from kid to kid instilling confidence and inspiring dreams in those who wear her,” the book’s description reads.
https://twitter.com/libsoftiktok/status/1532516212864757760
— The Based Librarian (@BasedLibrarian) June 3, 2022
“In the spirit of ‘Julián Is a Mermaid,’ this irrepressible picture book celebrates drag kids, individuality, and self-confidence from the perspective of a fabulous wig!” the description also states.
Simon and Schuster published the book in February. The “Book It!” description contends that it, “Celebrates the universal childhood experience of dressing up and the confidence that comes with putting on a costume.”
“And it goes further than that, acknowledging that sometimes dressing differently from what might be expected is how we become our truest and best selves,” the book’s site asserts.
“Hooray! Thank you @pizzahut for featuring BIG WIG (and for the MANY pizzas over the years),” Hillman ecstatically tweeted on Friday. “I grew up doing Book It!, so this is really special. #Pride.”
https://twitter.com/jhillmanbooks/status/1532816562377433091
Many were horrified that Pizza Hut had devolved so dramatically over the years.
Conservative commentator Jack Posobiec tweeted in response, “I warned you about what Pizza Hut had become but you weren’t ready to hear it.”
I warned you about what Pizza Hut had become but you weren't ready to hear it
— Jack Poso 🇺🇸 (@JackPosobiec) June 3, 2022
And now Pizza Hut promotes drag to kids https://t.co/dJbnjZYxjF
— Jack Poso 🇺🇸 (@JackPosobiec) June 3, 2022
Radio host Todd Starnes tweeted, “Over the past few years #pizzahut has had to close hundreds of restaurants. Maybe they should spend more time perfecting their pizza instead of grooming preschoolers to be drag queens?”
https://twitter.com/toddstarnes/status/1532737312844562438
“Pizza Hut was started in Wichita and mostly funded by Kansans these folks would be appalled that their amazing American success story is part of the effort to destroy America and her children,” American Conservative Union Chairman Matt Schlapp wrote. “These companies need to realize we won’t use their products any longer.
Pizza Hut was started in Wichita and mostly funded by Kansans these folks would be appalled that their amazing American success story is part of the effort to destroy America and her children. These companies need to realize we won’t use their products any longer. https://t.co/v9UdYRFTjT
— Matt Schlapp (@mschlapp) June 3, 2022
Pizza Hut is trending on Twitter currently and not in a good way.
Hi @pizzahut. Are you aware of how many pizza restaurants there are that don’t try to turn kids into drag queens? Ask your marketing department if you don’t know the answer.
— Kyle Becker (@kylenabecker) June 3, 2022
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54 thoughts on “Pizza Hut pushes book about ‘drag kids’ to children as young as pre-k; backlash is swift and hot!”
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Great, now I can no longer eat Taco Bell OR Pizza Hut. What’s next, KFC? That’s another iconic name owned by Yum Brands, inc. Is it any wonder a Chinese company would take advantage of such opportunities to undermine American culture while gathering up our $$ in the process?
No more pizza hut for me and my family. Pizza started to taste like cardboard anyways. Go Woke, Go Broke
No Woke and Pepsi and Coke .
Pizza Hut one less choice for me .
Why aren’t the people involved in all this “grooming” of children being locked up for pedophilia? there is no reason to teach a child about “drag” “gay sex” or any other kind of sex. If they start getting locked up, this will all stop.
Child-Porn-Pizza is a tough sale!
Pizza hut Inc. marketing team allowed to use cocaine for ideas 🤔
Any business that gets involved in anything other than giving the best service and making/distributing the best products deserves to GO BROKE. All this social justice promotion done by business is simply WRONG! To all the corporate CEOs looking to impress someone with how “woke” you are: Go back to SLEEP. The general public does not want to see or hear about how “woke” you are. It is BAD for business.
I haven’t stepped foot into a Pizza Hut in 35 years; not since the pizza order for my family was shoved under the oven and forgotten until it was burnt black. No one noticed until we asked why people who entered the restaurant 15 minutes after we did were eating and we were still waiting for our pizza.
The phrase “get woke, go broke” is very popular at the present time. I will enjoy watching Pizza Hut shut their doors and go out of business. No parent wants their 4 year old’s innocence destroyed by books praising ‘drag queens’.
Think about this folks. They received a large cash infusion from the likes of Soros and LGBQT groups to do this. Pizzahut is crapping staff and getting financially stained. So getting an infusion of cash to help them ease the pain of eventually closing is a sinificant help. Going woke is nothing more than a business deal. Boycott Pizzahut.
“No One out pizza’s the Hut” I guess they just screwed themselves. I haven’t had a PH pizza in quit a while, it will be quite awhile longer before I do!
I just don’t get it. These “woke” companies push the LGBTQ+ agenda, bowing to the tiny, tiny minority of people who are part of it, while alienating the HUGE majority of the population who are not? And now, joining in the brainwashing of our children??? Sick and depraved are words that come to mind!! I haven’t done Pizza Hut for years anyway because there are better pizzas around. But if I did? NO MORE! And hey, I think I’m going to start a Straight Pride Month — anyone care to join me??? 👍
We have to come up with a real eye opening LOGO that will really be profound to everyone who will see it. Keep it clean, respectful and direct.
‘Queer Communism And The Ministry Of Love’ by Glyn-Salton Cox
Queer Communist Harry Hay trained Queer Communist Harvey Milk who created Queer Communist flag, this flag! 🌈
I guess the pizza ain’t the only thing that sucks!
So can you imagine the hissy fit that the millennials running these pizza dumps would throw, if they handed out Parables of Jesus with your pizza.
Gone to Dominos….PH will never see my money.
This is getting really sick. Just like after eating at pizza hut.
We have a local pizza shop, run by a legal Hispanic immigrant and they won’t fly any flag but the American flag on holidays, they are the only shop in a strip mall that doesn’t have a rainbow sign in it and no “we support BLM” either. They get our business exclusively because ALL of their effort is to make fantastic pizza. I am buying a PRODUCT, not an IDEOLOGY. But it’s the reason Democrats don’t support Capitalism….they don’t want us to have a choice. Pay attention.
Post the name and address of the company so those of us who reside within 50 miles can patronize their establishment and help support their small business.
Bye!!
Thats too bad, my family gets Pizza Hut at least once a week, time for a change. glad I just used up all my points and birthday free item. Just how stupid are these morons running this place. NEVER AGAIN !!!!
Haven’t used a Pizza Hut since I was young. Never have taken my kids nor grandchildren, and never will. Place is a dump.
This is another company that I will cross off my list, and not patronize. I am sick and tired of companies bowing down to the LGBTQ people who are a SMALL part of our population and going along with all their requests.
Why anyone buys pizza from these chains, when every town has real local owned places selling real pizza, is beyond me anyway. But Pizza Hut has joined those catering to a tiny segment of the market and poisoning young children.
Pizza Hut will go the way of Lums, Sambos, Kenny Rogers, Chi Chi’s, Burger Chef, Howard Johnson’s and so many more. The reason is always: bad food and bad management. Pizza Hut is no different.
I am horrified by my behavior!
Last night we ordered pizza from Pizza Hut. Had I known about their dramatic woke turn to the left I would not have done so. That was my last pizza hut order. Good bye Pizza Hut.
First we overlook perversion . Then we permit perversion. Then we legalize perversion. Then we promote perversion. Then we celebrate perversion. Eventually we persecute those that still believe it’s perversion.
I am done with Pizza Hut and any other company that chooses to be “woke”. “Go woke, go broke”. Another example of an idiot CEO who chooses to alienate much more than half their market.
Pizza Hut was already in rapid decline. This just steepens the descent. Parents aren’t looking to have their families indoctrinated by the degenerate 0.3%.
Hey Pizza Hut. Just stick to making pizza. And don’t be woke, go back to sleep.
Another WOKE company to add to the list of enemy companies that are trying to impose the LGBTQ-P’s moral degeneracy on the American public. Family, friends, coworkers, employees are to have it made known to them. BTW any emails from companies promoting “PROBE MONTH” are immediately unsubscribed to. Thats not a spelling mistake.
This country is going crazy. What is going on? How is this woke movement getting so much traction? I could see it if it was a small fringe group of left wing wacko’s but Big business, sports teams , educators, and politicians. WHAT IS IT!
What a year! Public schools are mentally molesting our kids with this LGBT agenda bringing a hundred million parents demanding they stop. Disney picked the same agenda and so did State Farm Ins. along with Mattel’s Barbie and Fisher Price. We canceled them all and now include Pizzahut.
I am glad they are going woke….this franchise is dying and they are just helping it along…the last time I was in a Pizza Hut the pizza sucked, the staff sucked and the vibe sucked….it will not be missed…..good job PH
pizza hut lost a lot of customers with that stupid move. why would they push something like this?
Why??? Stupidity and brain washed leadership at the highest levels in the corporate world. Some of our business leaders have forgotten why they are in business and are seeing their roles as promoters of a perverted social agenda.
I am through with doing business with Pizza Hut…losing one customer probably wont hurt their bottom line but losing 100’s, 1,000’s, and more might just wake them up. Stock holders in these operations that have lost interest in running the business need to be removed!
It isn’t hard to tell when a book has been inspired by the prince of darkness.
The corporate world has gone insane. Why would they purposely defy their shareholders?
I can’t help but wonder if there are Gov. funded groups that approach these corporations with bribes to push this stuff.
Pizza Hut….. soon to become, Pizza Shut.
I have been calling them Pizza Slut for years now.
USA, BLESS GOD AGAIN ! ! ! ! ! ! ! ! ! ! ! ! ! ! !
GOD BLESS THE USA ! ! ! ! ! ! ! ! ! ! ! ! ! ! !
Barry Age 77
PO1 USN RET
Vietnam 3x (Tonkin Gulf Yacht Club)
#F J B #L G B
Hoorah! Muckruckers unite!
The book’s content and it’s intended use represents nothing more than the depravity and degenerate nature of the topic. Pizzahut management might reconsider their mission, to enhance the stockholders and sell pizzas!!
boycotting pizza hut and every woke company!
Cancel, cancel, CANCEL! Don’t worry, it isn’t cancel culture if conservatives do it,
You’re so cute, PIRN! I’m sure you’re more than smart enough to know the difference between a boycott, where people just stop using something, and a case of “cancelling.” The latter, since you want to ignore the difference, is far more extensive; you use threats of violence and other forms of protest to destroy or “deplatform” the person. Consider how Scott Cawthon was forced to leave his own Five Nights at Freddy’s franchise over his donations to Republicans, to give the geekiest example in my head…
Para, you wrote “you use threats of violence and other forms of protest…” I have never used violence for political gain… you must mean liberals, socialists, progressives, etc. Unlike the right wing?? Either you know very little about the history of this country – or you are knowingly misleading people(lying). Which is it? About 80 years ago, the conservative right-wing folks were ‘de-platforming’ people by LYNCHING THEM. Read a few conservative comment sections and you find many who wish they could be hanging liberals, Democrats, socialists, and progressives (plus LGBQ, minorities and uppity women).
Nice strawman, PIRN. It was obvious enough to everyone else that I wasn’t doing any of what you decided to accuse me of doing. I’d say more, but BizPacReview’s being ridiculous about my responses right now. I’ll try again later.
Well, let’s try again.
(1) I quite obviously wasn’t accusing you of using violence. You know what the “impersonal you” is in English, and you could easily tell I was employing it there.
(2) My reply only explained the difference between a boycott and “cancelling people”. It in no way whatsoever implies I was giving “the right wing” (which I don’t belong to) a free pass for its own failings. Your false dichotomy falls apart right there.
Do better next time you want to smear somebody.
Well, this is something else to put on the list on the fridge at home.
I always felt that their pizza was fake, so why not their view of sex?
Id much rather see their delivery drivers dressed in drag while delivering pizza. That way I could laugh in their faces, cancel the pizza and slam the door on them. Jon, you may have grown up that way by seems to me, your nothing more than a grown up pre-pubesent freak whose parents were probably the same.
P.S. no more Pissa Hut in my house. I dont even care if they give it away for free. Its been banned.
Third rate pizza, at best, anyway.
Decades ago pizza hut was the best. Then they decided to make changes to their product to save money and it’s sucked ever since.