Kid Rock is serious about American made products.
To promote his new 100% domestic-made American Badass Grills, the rock star posted a video on Instagram featuring him shooting foreign-made grills that were catapulted into the sky.
“You know what’s American?” the female host of the video asked. “Catapulting foreign-made grills through the sky and shooting them down because they stink!”
Kid Rock then aimed multiple shots at the Chinese grill hurled into the air.
“This is what we think of ‘Made in China,'” he said, as the video followed the grill crashing to the ground.
“In your face, China!” he yelled at the end.
The charcoal and gas grills are embossed with Rock’s American Badass eagle logo and aim to “Make Grilling Great Again.”
“It’s time to stand up for the American worker,” a video on the grill’s promotion page states. “Kid Rock is pulling the trigger on foreign-made products.”
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Frieda@bizpacreview.com
Originally from New York, Powers graduated from New York University and eventually made her way to sunny South Florida where she has been writing for the BizPacReview team since 2015.
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