Chinese tech companies hire hot women as ‘office cheerleaders’; good business?

cheer_featA social media report that companies in the male-dominated Chinese tech industry have taken to hiring pretty female “office cheerleaders” has more than a few heads turning.

Posted by the Facebook page Trending in China, the photos purported to be of Chinese internet companies who hired “pretty, talented girls that help create a fun work environment.”

The post, which does not mention any companies by name, claims that the cheerleaders’ job “includes buying programmers breakfast, chitchatting and playing ping-pong with them.”



In keeping with the computer nerd stereotype of men in programming jobs, the post explained that “according to the HR manager of an Internet company that hired three such cheerleaders, its programmers are mostly male and terrible at socializing, and the presence of these girls have greatly improved their job efficiency and motivation.”



Some commenters defended the idea of having workplace motivation for young men. One comment read:

For these girls, this is probably a dream job. You guys realize this is China, where Foxconn is considered a good “career” (for unskilled workers like these girls)? If these girls have any talent at all they can network and get into higher paying jobs in the organization. Even if they don’t, this is still better than being stuck in a factory for 12hr a day.


But most comments on social media were decidedly sour on the idea.

This is degrading–both to the “cheerleaders” and the programmers. Look at the face of the poor woman programmer in the second picture. Stereotypical “Bro” culture only now with Chinese subtitles.


One commenter predicted disaster:

I predict the nerdy computer guy is going to be obsessed with one and there’s going to be a death involved.

Turning the tables, one commenter asked “what about female coders? Do these guys hire male ‘motivators’?”

What’s your opinion? Would you support the practice of having cheerleaders in American technology companies?  Let us know in the comments.


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