Burger King used to be one of a few remaining franchises that refused to involve itself in politics. Instead it simply served its customers burgers and fries.
That all changed in January when the 65-year-old hamburger chain released a stupendously inane advertisement warning its customers of the alleged risks inherent in the Trump administration’s otherwise sensible push to repeal Net Neutrality.
The ad was pure nonsense, and so is a new ad released last week that spouts Democrat talking points about the non-existent “Pink Tax.”
Watch the silly ad below:
The ad shows women customers being forced to pay extra for chicken fries because their “Chick Fries” — versus their boyfriend or husband’s regular chicken fries — have been encased in a fancy pink box.
The goal of the ad is to misinform Americans about the so-called “Pink Tax,” which the left-wing news purveyor Bustle describes as a “term for price hikes on products marketed toward women, the packaging of which is often pink.”
“Everything from razors to deodorant to other non-gender specific self-care items are included in the list of products women consistently pay more for,” Bustle argued.
The belief by the grossly misled leftist radicals at Bustle and now Burger King, apparently, is that women pay more for certain products because of discrimination. That’s a lie.
Several Twitter users tried to explain why to Burger King:
“The wage gap is simply the average earnings of men and women working full time. It does not count for different job positions, hours worked or different jobs. It has nothing to do with the same job. It has nothing to do with discrimination.” Same goes for the Pink Tax. Stop it. pic.twitter.com/ai63c78gFO
— lady of certain opinions (your grace/your honor) (@courtneylius) July 28, 2018
Men and women pay different prices for DIFFERENT PRODUCST.For example, womens skin is biologicaly more sensitive to abrasive chemicals than mens, so women will often buy the more expensive “ultra sensitive” body soap with more expensive ingredients. And men will use literal acid.
— Todd M. (@string_strangle) July 28, 2018
You know, like the “Wage Gap”, there’s a way to get around the “Pink Tax”:
You can choose a higher paying career path.
You can choose to buy a cheaper product that, while it may not smell as nice, works just the same.
— 01010100 01101111 01101101 (@tb_octavan) July 29, 2018
As one member of the Independent Women’s Forum explained in a blog post two years ago, “Men and women are different. Our preferences are different, and our needs are different, too.”
“My husband can get away with a dab of shampoo, sure, but I have longer hair than him and will go through my Herbal Essences bottles faster than he’ll get through his Pantene Classic Clean Two-in-One. (Two-in-one? Not for me!)”
Other factors also affect prices, including emotional appeal and brand appeal. But Burger King wasn’t trying to hear any of this, just like it hadn’t been in the mood to hear any of the wisdom its customers tried to impart earlier this year about the repeal of Net Neutrality.
And now, thanks to the chain’s refusal to listen and learn, it appears it’s about to pay a big price revenue-wise:
Well its good if what they wanted was for me to never go there again, because they succeeded if that was the outcome they wanted.
— Troy (@TroyCornejo) July 28, 2018
The reason I eat at their stupid place is because I’m in a rush and the food is decent enough, and I get it quickly. I don’t have the time or energy for a fucking SJW lecture. Now, I think I drive right on by.
— Longhorn Bob (@LonghornBob1776) July 28, 2018
I love Burger King but I’m not going there now
— rawbun (@robinleeburch) July 28, 2018
You’re dead to me.
— Joey S (@JosephS64636047) July 27, 2018
Bye bye social justice warriors. Never again t a burger king
.p.s. your fries suck.
— iRo-bot (@dudasaurus) July 29, 2018
Seriously who thought this was a good idea. ?Unless soy wraps are now on the menu,no new feminist customers…on the other hand, bye bye BK.
— DragonEnergy ?? (@Elec_Tech) July 28, 2018
Stupid mixed with lying is not a good look for you.
It looks like @McDonalds has a new customer.
— Orwellian_Dilemma (@Orwells_Dilemma) July 29, 2018
Never eating at BK again for spreading bullshit wage gap myth and lies
— TennesseeForever (@TNforever98) July 29, 2018
This may as well have been an ad for @ChickfilA. LOL. Wow.
— Night Birds (@NightBirds777) July 28, 2018
The tweet by “Night Birds” nailed it. Why grab burger and fries from a hamburger chain that wants to lecture you with leftist lies when you can grab the same thing from Chick-fil-A, a chain that just wants to serve you some delicious grub?
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