Since Blue Bell ice cream announced a massive recall of its product, ice cream lovers have voiced their support for the company in a number of highly unusual ways.
A listeria outbreak that health professionals traced to some of the Texas creamery’s product prompted Blue Bell to pull all of its ice cream from grocers’ shelves and engage in a thorough cleaning of its equipment.
In the interim, the ice cream’s fans are waging a company support program worthy of a presidential campaign — including lawn signs and prayer vigils.
And they’re using social media to call out the troops. Here are a few examples:
Prayer vigil to support Blue Bell to be held at the Washington County Courthouse Square at 10:30am on 4/25.#khou11 pic.twitter.com/ZSZGdeeXa5
— The Bishop (@BillBishopKHOU) April 25, 2015
.@BillBishopKHOU @KHOU this is the most Texan sentence I have ever read
— Danelle M. Pecht (@say_duh_nelle) April 25, 2015
One event naysayer was quickly shot down:
@KAstros @BillBishopKHOU @PatrickSvitek why not? Prayer never hurt a thing, to my knowledge.
— LAURA A MANCUSO (@ONEZIANNA) April 25, 2015
Even a local news station showed up at the event to take photos:
#BlueBellStrong is taking over Twitter http://t.co/KSoZPcSHVT #BlueBell pic.twitter.com/QmP9BSYaLo
— KHOU 11 News Houston (@KHOU) April 25, 2015
Everyone proudly showed off their Blue Bell duds!
Reppin our Blue Bell attire! #bluebellstrong #bluebellproud #welovebluebell #besticecreaminthecountry pic.twitter.com/oFoHNTYEhr
— Landon (@landon_jpeg) April 24, 2015
Even a family pet showed he was #BlueBellProud and #BlueBellStrong!
@MichaelBerrySho pic.twitter.com/dYeHpU8VFL
— Richard Melton (@disputehealer) April 24, 2015
And the company responded in kind:
Our Blue Bell family is touched by the show of support today. Thank you, everyone. #BlueBellProud #bluebell pic.twitter.com/oASavuUXin
— Blue Bell Ice Cream (@ILoveBlueBell) April 24, 2015
I trust that at least some of those prayers were directed at the families of the three people who died after eating Blue Bell.
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