Walmart is editing a recent commercial amid customer complaints.
The commercial shows a black father giving his daughter a Walmart Unlimited phone. The daughter excitedly hugs her father tightly around the neck and he mouths “I can’t breathe.”
That phrase has become a mantra for protesters across the nation marching against the grand jury’s decision to not indict white New York City police Officer Daniel Pantaleo in the chokehold death of black male Eric Garner. During the arrest Garner is heard saying “I can’t breathe” 11 times before he ultimately died.
The retail giant took to Twitter to explain its decision to edit the video.
“We’re re-editing as we speak based on feedback we’ve received,” Walmart tweeted. “We can see how the ad could be viewed differently today than when it first aired.”
Many on Twitter however, have chimed in to mock the company’s decision.
Walmart changing this ad due to complaints. “I can’t breathe” will be the next phrase to be banned forever. http://t.co/Jp038rYkr2
— Dennis & Judi (@DennisandJudi) December 5, 2014
walmart just cancelled a “i can’t breathe” ad campaign… this is true people. what’s next, a meow mix commercial called Nine Lives Matter?
— getfiscal ✞ (@getfiscal) December 5, 2014
This petty yall have to chill RT @HuffingtonPost: Walmart pulls “I can’t breathe” ad after Eric Garner decision http://t.co/kbKjhzE1F1
— Insert Name Here (@BoyUADamnFool) December 4, 2014
@Walmart You’re changing an innocuous ad because some emotional morons are too sensitive #WeAreLosing
— Dean Youngblood (@Hank_Mahogoff) December 5, 2014
DONATE TO BIZPAC REVIEW
Please help us! If you are fed up with letting radical big tech execs, phony fact-checkers, tyrannical liberals and a lying mainstream media have unprecedented power over your news please consider making a donation to BPR to help us fight them. Now is the time. Truth has never been more critical!
- Britney Spears shows off her rockin’ new bod, but had to spoil it with a liberal message about ‘Dreamers’ - December 24, 2017
- Border patrol forget they’re supposed to be heartless, deliver beautiful baby at the border - December 24, 2017
- After scoring tax cut victory, Trump sees ‘tremendous Democrat support’ for his next big initiative - December 24, 2017
We have no tolerance for comments containing violence, racism, profanity, vulgarity, doxing, or discourteous behavior. If a comment is spam, instead of replying to it please click the ∨ icon below and to the right of that comment. Thank you for partnering with us to maintain fruitful conversation.